NEW YORK — Bow Wow Labs launched its new collagen dog chews on Aug. 23. The new Collagen Sticks offer functional benefits to dogs by supporting oral, joint and skin health.

Bow Wow Labs’ Collagen Sticks are formulated with just collagen and are rich in protein, low in fat and grain- and gluten-free. According to the company, the Collagen Sticks can help support skin elasticity, joint and bone health, as well as provide antioxidants to help fight off free radicals.

The sticks also offer long-term chewing benefits, which have been shown to promote oral health in dogs, according to Bow Wow Labs.

“Chewing is a natural behavior for dogs, as it helps pups clean their teeth, exercise their jaws, and gives them something to do when they’re feeling bored,” said Johnna Devereaux, clinical pet nutritionist and director of nutrition and wellness for Bow Wow Labs. “Chewing naturally increases a dog’s overall well-being. The repetitive action of chewing releases serotonin and dopamine, two important neurotransmitters in the brain that support mental health, and a feel-good vibe.”

The sticks also fit in Bow Wow Labs’ Bow Wow Buddy™, a durable bully stick holder that keeps dog chews locked in place with an innovative design. Bow Wow Labs’ new Collagen Sticks are available via the company’s e-commerce platform.

Read more about new pet food and treat products.